We use a privacy-first analytics model that combines consent-based cookies with cookieless aggregate telemetry.

Essential cookies: Required for the website to function correctly. Cannot be disabled.

Analytics cookies: Google Analytics 4 and PostHog are consent-gated in strict opt-in regions (for example, EU/EEA/UK/CH and related jurisdictions). In other regions, analytics may be enabled by default where lawful.

Advertising cookies: Meta Pixel (Facebook) is used to measure the effectiveness of our marketing and to track conversions such as contact-form submissions and demo bookings. The Meta Pixel is consent-gated in the same way as analytics cookies — it only loads after you accept. When you submit a form, we may also send a hashed, server-side conversion event to Meta (Conversions API) and to LinkedIn (Conversions API) to avoid double-counting conversions; this does not rely on advertising cookies.

Cookieless analytics: We also collect limited aggregate events (such as page path, coarse device type, country code, UTM source/medium/campaign, and referrer host) without setting analytics cookies or persistent user identifiers.

We do not use fingerprinting or hidden identifiers. We do not store raw IP addresses in this analytics stream.

You can manage your cookie preferences at any time using the cookie consent banner on our website.